What facilitates effective software selection
A product's value is based on its ability to help solve the buyer's problems. This universal maxim holds true in B2C, for consumer products, but even more so when it comes to one of the most painful business decisions: purchasing software .
The need that drives the search for new software usually pushes the IT manager or whoever is responsible for scouting to look for a ready-made, pre-packaged, modular application. And here the landscape is already broad and confusing. The search begins for the drill with the right bits to roughly match the company's needs.
While for vertical needs, linked to a specific company function (administration, sales, logistics, etc.), which is now "codified", it is easier to rely on commercial software, with generalist features that can be used in different contexts, for the management of organizational processes or transversal operations it is not convenient to adapt to an off-the-shelf .
From off-the-shelf to custom
In cases like these, it's necessary to shift scouting from ready-to-go to customized software, which involves designing , developing , and deploying it specifically for the needs of a single entity. Using a "finished" product is an option that's out of the question precisely because of the nature of the hole being drilled, because compromising the functionality of off-the-shelf software means adapting "one's business" to the application; it would be like forcing an organization, by compressing it, to fit through a hole that's too narrow.
Business Requirements = Solution Features?
Personalization requires first of all translating specific organizational requests into IT features , moving from a business to a technical language: as in any translation, misunderstanding is always around the corner, and the company mandate may not correspond to the final result.
With software that doesn't yet exist, how can you verify that it actually meets the expressed need? If the software needs to be developed, how can you validate beforehand that the features of the custom-made solution match the requirements expressed in the need description?
traditionally developed software , where code dominates, development times are long , results are seen only after the application is completed, modifications involve significant changes, and the language is far from the language of business. A company requesting the development of a custom solution has a more economic than moral obligation to know its requirements perfectly and perform a thorough analysis, so that the final result isn't wasted and even more so extremely expensive.
Zero-code modeling. Why?
So when is it possible to evaluate whether a custom application is actually the best fit , the perfect drill for our hole? The answer lies in the technological and methodological innovation of custom IT design: software modeling platforms that don't use programming code ( zero code ). So why should this approach be successful?
Modeling on a zero-code platform has some undeniable advantages:
- By not using programming code , it allows you to verify in advance the correspondence between the business request and the translation in the software;
- The implementation times a few days for the first core solution;
- The solution's development is gradual and scalable, thus allowing for changes of direction, revisions, and expansions on the fly;
- Development is sustainable , because it is difficult for the final result not to correspond to the initial request;
- Gradual development on the platform allows me to verify as I create the solution whether the idea I have in mind actually makes sense.
Into the black box: Try&Buy
However, an unresolved question remains: even if we opt for " accelerators zero-code platforms to build "the software we want," we will always have to rely on checklists, evaluation grids, etc., before purchasing the most suitable "drill" for us. Then, after using it, we can fully verify, certainly more quickly, that the hole is what we were looking for. It is therefore always an act of "faith" that often hinders the purchase.
In this scenario, a very effective tool for overcoming the obstacle of buying blind is Try&Buy , which gives the customer the opportunity to test , for a limited period, a solution already available on the platform, in order to verify its performance , or even to implement a very simplified version of the desired solution, to evaluate its accuracy , speed of development , ease of use and all those variables that are relevant and functional to the purchase.
Furthermore, a managed Try & Buy formula also allows you to evaluate a very important aspect of software purchasing: the relationship with the technology vendor. As complex as a sale may be, during a product demo or a demonstration of the solution's features, it's difficult to also test the vendor's availability. A managed formula ensures, during the Try & Buy , that you can verify the vendor's availability, the ease of communication, etc.
Ultimately, this formula allows customers to resolve their doubts and answer the myriad questions that arise when choosing the best software for their business needs. This ensures cost-effectiveness and organizational , while also adding value to the product, as it helps solve the buyer's problems right from the purchasing stage.
This philosophy of sales and customer care right from the pre-sales phase has been embraced by some international market players , as well as by openwork , which offers the Try&buy for its Jamio openwork .
Jamio Zero-Code platform too
Editorial by:
Rita Genchi – Marketing & Sales Specialist
A NEW APPROACH TO CORPORATE COMMUNICATIONS AT THE HEART OF JAMIO RELEASE 4
Corporate communications play a key role in optimizing business processes. Indeed, business issues such as:
– loss of important communications
– misdirection
– protection of sensitive data
– failure to monitor communication delivery
– legally required digital preservation of certified email communications
– mass mailings,
etc.,
In this context, technological constraints play a negative role, fueling complexity and business issues, subjecting organizations, and IT managers in particular, to significant legal risks, especially when it comes to communications via certified email (PEC) or registered mail.
Message Hub
This is precisely the focus of the new Jamio Marimba 4.5 release.
The new Message Hub will allow you to centralize and manage communication processes even more simply and effectively. The multi-recipient and multi-channel allows you to send bulk messages to multiple recipients via all means of communication: certified email, email, courier, traditional mail, postal mail, messaging, etc. All available and monitored in a single solution.
Jamio is Goal-Oriented.
With Jamio, you can monitor message transmission and automatically take corrective action if the goal isn't met correctly or on time. For example, sending a replacement registered letter if a certified email doesn't reach the sender by a certain date.
JamioPlug Message
The new Jamioplug Message will make it easier for designers to configure and manage transmission protocols. The first Plug Message concerns the PEC protocol and will soon be enriched with new transmission channels.
Do you want to know all the details of the new Release?
The New Frontiers of IT in Puglia – International Business Forum
The internationally renowned forum " The New Frontiers of IT in Puglia "
will be held on November 7th and 8th at the Grand Hotel Masseria Santa Lucia in Ostuni. The event, promoted by the Puglia Region in collaboration with the Puglia IT Production District, Puglia Sviluppo, and Innovapuglia, aims to explore the evolution of digital technologies, with a particular focus on cybersecurity solutions, a topic in which Puglia plays a key role.
Puglia , thanks to a cutting-edge information technology sector, is able to offer increasingly innovative IT services , becoming a fertile ground for new and challenging research and innovation projects, especially focused on security.
With this in mind, the Forum intends to leverage Puglia's knowledge and expertise in network, application, and organizational security, and to do so through the use of emerging technologies such as enabling platforms, artificial intelligence , and the Internet of Things .
Openwork also be present at the event, contributing to the topic of cybersecurity and innovative digital technologies.
Participation in the Forum is free, but registration is required at the following link in the NEWS section.
TAKE A MINUTE TO EXPLAIN HOW JAMIO CAN CHANGE YOUR WORK
In an ever-evolving market, technology needs to adapt to your needs.
Here's the Jamio video.
